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Writer's pictureDaniel Wakefield

The Entrepreneur Series: Zack Toyota


Thanks for coming in today, Zack! Why don't you introduce yourself and your business. 


My name is Zack Toyota, I am a serial entrepreneur and accomplished growth strategist with a strong track record of success in multiple business sectors. I recently acquired a technology company, SelfDisrpt, and have been working on scaling that business. SelfDisrpt is a modern-day growth tool that harnesses the power of AI and Mar-tech optimization to deliver remarkable scale for brands with a focus on growing sales, awareness, and business opportunity. We provide a white glove personalized service, leveraging our playbook to unlock time and foster community and network growth. We will optimize your accounts with LinkedIn best practices, life-like automation, inbox management and customized content along with continued hands-on support to ensure that you are seeing results. 


What led you to venture out as an entrepreneur?


I've always had a passion for understanding how businesses work. I've been even more interested in learning about the millions of ways that people have figured out how to make money. Throughout my entire life I have been convinced that I can build something on my own, or help other companies grow their market share with modern strategies. From an early age, I started betting on myself and never looked back. 


What are some of the key things that have led to the success of your business?


Surrounding myself with great people, having an exceptional product and leading with passion over profit. 


If you could start the business over again, what would you do differently?


If I had to do anything differently it would be to slow down during the early growth stage and keep an eye out for holes in the infrastructure. Small problems early on can become big problems down line if not addressed swiftly. 


What failures have taught you the greatest lessons?


Failing is the only way to grow and truly compound the experiences necessary to get to the next level. The biggest lesson failure has taught me is to delegate more and focus on the outcome and not the small details in difficult situations. That thought process has helped me see a pragmatic, clear path forward vs getting stuck in the weeds on minor issues.


Who are the people in your life that have contributed to the success of your business?


My parents! They have always given me the runway to spread my wings and fail forward, never discouraging me from chasing my ideas. I've also had incredible mentors throughout my journey. Something every young entrepreneur should consider is aligning with someone who has "been there and done that". They will be your river guide and help you spot the roadblocks along the way. 


What 3 things would you tell someone wanting to start their own business?


1- Get used to hearing no, 2- develop a mental callous for hard work and 3- don't chase every shiny object, focus on what's in front of you. 


How can people learn more about SelfDisrpt?


Find us on LinkedIn or visit us at our website at www.selfdisrpt.com 

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